Destination of Excellence label

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The Destination Excellence Tourism label was created in 2024 to replace the Quality Tourism label with the aim of promoting and supporting tourist destinations that are committed to a process of excellence. This label is an official and national recognition that guarantees a high quality of service, responsible management of the territory and a unique experience for visitors

The Pra Loup Tourist Office is aiming for the Destination of Excellence label, successor to Qualité Tourisme since 2024. It is in the continuity of its classification in Category I of Quality Tourism, that our team makes every effort to achieve excellence.

The Pra Loup tourist office obtained the Qualité Tourisme™ label in August 2024,

after only one year of existence. This recognition testifies to the team’s commitment to a quality welcome, reliable information and continuous improvement of the services offered to visitors, partners and service providers.

Since 2024, the new State label Destination of Excellence has gradually replaced the Qualité Tourisme™ brand. It maintains the requirement for the quality of reception and services, while strengthening the criteria related to eco-responsibility, sustainability and accessibility.

In this continuity, the Pra Loup tourist office is fully committed to a sustainable development approach, with a clear objective: to validate the eco-responsibility component of the Destination of Excellence label by the end of 2026.

This future recognition will confirm our concrete commitment to more responsible tourism, more respectful of the environment and the territories, while guaranteeing an ever more qualitative, sustainable tourist experience adapted to the expectations of visitors.

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